Julian Foulds

Fibrenew International •

The complete, NO-B.S. GUIDE to buying a franchise in 2025

These days, it can be easy to feel like the odds are stacked against your career and financial success. Well, franchising just might be exactly the opportunity you’ve been searching for.
Not confident with your knowledge of the franchising industry? Not to worry–we’ve got you covered.
In this guide, we’ll outline everything you need to know:
Get your guide below.

Not confident with your knowledge of the franchising industry? Not to worry–we’ve got you covered.

In this guide, we’ll outline eve...
Fibrenew International •

The Evolution of the Franchise Model

Discover the fascinating journey of the franchise model, from its ancient roots to its modern-day dominance in the global economy. Our in-depth whitepaper, The Evolution of the Franchise Model, offers a detailed exploration of how franchising has shaped industries, empowered entrepreneurs, and adapted to changing consumer demands and technological advancements.
Whether you’re a seasoned franchise professional or just starting to explore the world of franchising, this whitepaper provides valuable...
Fibrenew International •

The complete, NO-B.S. GUIDE to buying a franchise in 2024

These days, it can be easy to feel like the odds are stacked against your career and financial success. Well, franchising just might be exactly the opportunity you’ve been searching for.

Not confident with your knowledge of the franchising industry? Not to worry–we’ve got you covered.

In this guide, we’ll outline everything you need to know:
• A complete list of key franchising terms and their meanings
• Everything that you should consider before buying a franchise
• The advantages and potenti
Fibrenew International •

Do Not Use Hair Spray to Clean Leather

Do Not Use Hair Spray to Clean Leather

Hair spray has always been a favorite fix-all among old wives’ tale believers. It has been hailed as a solution for stain removal and stopping runs in tights and is now used to remove stains from leather couches, leather chairs, leather sofas, and anything else.

While many of the ladies here at Fibrenew insist that it works wonders on stocking runs, we are all 100% in agreement that you should NEVER try using it on leather.

In the world of quick fixes an
Fibrenew International •

What Does Sustainable Development Mean? (And How it Relates to Franchises)

What Does Sustainable Development Mean? (And How it Relates to Franchises)

Sustainable development has become a bit of a buzzword, and for good reason. It’s all about balancing our own needs with a healthy economy, a happy society, and a thriving environment.

More than just a lofty ideal, sustainable development is changing the way businesses operate worldwide, including in the ever-expanding franchise industry.

So what is sustainable development exactly? Let’s find out.

The concept of susta
Fibrenew International •

Paxton Henrie Couldn’t be Happier that He Started His Fibrenew Journey Early in Life

Paxton Henrie Couldn’t be Happier that He Started His Fibrenew Journey Early in Life

Paxton Henrie, Owner/Operator of Fibrenew Northen Utah, shared his story and thoughts about how it feels to be his own boss.

At just 23 years old, Paxton Henrie’s journey with Fibrenew is nothing short of a testament to determination and the power of a supportive community. His story is one that echoes the spirit of entrepreneurship and resilience–proving that a Fibrenew franchise can be a valid career path re
Fibrenew International •

9 Oddballs of the Franchising World

We mean “oddballs” in the most endearing possible way, of course.

Fibrenew, like the folks on this list, is all about breaking the mold and stirring things up—cause that’s what rock ‘n’ roll is all about. Read on!

The franchise system stands out as a beacon of opportunity to business owners wanting to take control of their lives, offering a proven business model to aspiring entrepreneurs eager to make their mark. Traditionally dominated by fast food and retail giants, the franchise industry is
Fibrenew International •

What is Faux Leather?

Faux leather, aka synthetic leather, leatherette, vegan leather, pleather, artificial leather (the list goes on), is a material found everywhere nowadays. But the term “fake leather” has some negative connotations.

It has its advantages, though many argue it will never be able to replace the real deal. And it can also be hard to spot the difference.

With that, let’s dive into what faux leather actually is.

Faux leather refers to materials that mimic the look and sometimes the feel of genuine
Fibrenew International •

EBITDA and its Usefulness for Franchisees

EBITDA and its Usefulness for Franchisees

Franchise financial advice? Uh-oh, buckle in. There’s some heavy info coming your way. Feel free to skip ahead to the calculation instructions to test it on your own franchise!

EBITDA stands for Earnings Before Interest, Taxes, Depreciation, and Amortization. It is a financial metric used to assess a company’s operational efficiency by excluding non-operating expenses and non-cash charges.

EBITDA offers a clearer view of a company’s profitability from
Fibrenew International •

How to Prevent and Remove Oil Damage to Leather Furniture

How to Prevent and Remove Oil Damage to Leather Furniture

One of the worst things to eat on leather couches is buttered popcorn—the all-time favorite movie snack. What a bummer.

Here’s some food for thought for preventing and removing oil damage to leather sofas and any other type of leather surface.

Oil can harm leather because it weakens the material’s structural integrity.

Leather is naturally porous, allowing it to breathe and maintain its flexibility. However, when oil is applied, it ca
Fibrenew International •

DIY Tips: How to fix scratches in leather

DIY Tips: How to fix scratches in leather

One of the most common problems with leather furniture is scratching. Fortunately, surface scratches on leather are usually pretty easy to fix—and sometimes, leather care includes getting your hands dirty.

Let’s go through some DIY leather scratch repair basics on your favorite leather sofa.

The highest-quality leather furniture is fully finished leather that does not scratch easily. Its surface coating prevents minor surface scratches, often a proble
Fibrenew International •

Winning Digital Marketing Strategies for Franchisees

Engage with your audience and win new business with these proven digital marketing strategies for franchisees.

The importance of digital marketing for your franchise

Digital marketing is crucial for franchisees due to the evolving landscape of how consumers interact with businesses online.

In today’s digital age, many potential customers turn to the internet to find local franchises and services. Traditional marketing platforms like print, TV, and direct mail have expanded to include digital
Fibrenew International •

How to Reupholster Boat Seats

It’s that time of year. The season to feel the wind in your hair as you cruise across the sunkissed waves is nearly upon us.

But don’t let damaged or dirty boat seat upholstery cramp your style and ruin your fun. Check out what you need to know about boat seat repair and reupholstery below.

Which upholstery materials are typically used for boat seats?

Boat seats are integral to the comfort and functionality of marine vessels. They can be made from various materials, each with its unique benef
Fibrenew International •

The Triple Bottom Line Advantage

Corporate social responsibility isn’t just “nice to have” anymore—it’s fundamental to business success. Enter the triple bottom line concept.

This business strategy covers the financial bottom line, then combines and elevates it through a more thorough human capital valuation and focus on a sustainable future.

According to Harvard Business Review, a triple bottom line (TBL or 3BL) business commits to focusing on social and environmental concerns just as much as it does on profits.

This approa
Fibrenew International •

What is Micro-Franchising?

What is this, a franchise for ants?!

Not exactly. The micro franchise business model actually aims to provide prospective entrepreneurs in the developing world with low-upfront-cost partnerships and self-employment opportunities.

Are you curious to know more? Let’s take a look.

Micro-franchising is a business model that operates on a smaller scale than traditional franchising business opportunities and is designed to empower entrepreneurs in developing countries or underprivileged communities
Fibrenew International •

8 Old Wives’ Tales About Leather Cleaning and Repair

8 Old Wives’ Tales About Leather Cleaning and Repair

There are dozens of old wives’ tales about different household products that can be used to DIY clean and repair leather couches, car seats, and other leather products. Heed our advice – don’t use any of the following products on your leather furniture!

We’ve seen countless pieces of furniture ruined by these very things, and we don’t want you to find yourself in the same leather care predicament.

Avoid these substances and products for lea
Fibrenew International •

Which is the Best Leather Conditioner on the Market?

Which is the Best Leather Conditioner on the Market?

We’re here to put leather’s condition to the ultimate test. Now, Leather Honey, Chemical Guys, Weimer, and Fibrenew collide in a leather conditioning battle royale that will shake the very Earth to its core.

Who will come out on top? Let’s find out.

Note: This article is as follow-up to our “Best Leather Cleaner” article. Please read that one first if you haven’t already!

So, when we first set out to determine the best leather care product
Fibrenew International •

Franchising Trends in 2024

Franchise owners and prospective franchisees alike must recognize that this industry—like many others—will continue undergoing more rapid change in the coming year. Staying current on franchise trends can help give you the competitive edge you need.

In this article, we’ll review the current franchising landscape, key trends to watch for, and notable franchise happenings from significant regions. Let’s dive in!

In 2024, the franchising landscape continues to evolve in response to changing consu
Fibrenew International •

Which is the Best Leather Cleaner on the Market?

Which is the Best Leather Cleaner on the Market?

We compared the top four leather cleaners in a historic clash to determine which is best. Leather Honey, Chemical Guys, Weimer, and Fibrenew collide in a leather-maintenance battle of the ages that would make Alexander the Great’s conquests pale in comparison.

Who will come out on top? Let’s find out.

P.S. *ahem* there just might be a small bonus at the end of the article, as well.

So, when we first set out to determine the best of the best in
Fibrenew International •

Buying a Franchise vs Building Your Own Business

Buying a Franchise vs Building Your Own Business

Building your own successful business is the ultimate entrepreneurial dream. But with a startup business failure rate approaching 90%, it’s an intimidating prospect.

Buying a franchise can alleviate some of the risks, but it’s also not a one-size-fits-all situation. There are distinct advantages and disadvantages to consider before deciding the right path for you. Let’s take a look.

To buy or to build

When comparing the idea of buying a franch
Fibrenew International •

Vinyl Repair Cheatsheet

Vinyl is ubiquitous because of its affordability and the many different ways it can be used.

Sadly, vinyl wears out much quicker than well-maintained leather and is susceptible to damage from all sorts of elements. We’re here to provide you with the basics for DIY vinyl upholstery repair. Let’s dive in!

In its broadest sense, Vinyl refers to a type of plastic material known as polyvinyl chloride (PVC). PVC is a versatile synthetic polymer used in various industries, from construction to health
Fibrenew International •

Gen Z in Franchising

The youngest consumer generation of working age is taking the franchising industry by storm… kind of.

While Millennials still lead the charge for franchising adoption, Gen Z is looking at franchise ownership as a valid career path in lieu of traditional career direction.

If you’re a young person wondering what to do with your future, then franchising might be a perfect fit. Let’s take a closer look.

Let’s take a run at Gen Z in franchising by the numbers and trends.

Many Gen Zers want to be
Fibrenew International •

What is Bonded Leather?

If you’ve ever shopped to furnish your living room or office, you’ve likely encountered the phrase ‘bonded leather’ at some point. Leather handbags, leather jackets, leather sofas, office chairs, or anything else can be made of bonded leather—so be aware.



You may not have had reason to stop and ask exactly what that means, or how it differs from other types of leather. The term “fake leather” may be a tad harsh, but it’s important to understand what you’re looking at.

We’re here to explain
Fibrenew International •

Can You Use Beeswax on Leather?

Can You Use Beeswax on Leather?

It’s somewhat popular to try to use beeswax to DIY water-proof leather products.

This can be a good option for leather boots or leather shoes, but we wouldn’t recommend using beeswax furniture polish. It can make the leather stiff and waxy to the touch.

It’s common to see beeswax leather conditioners due to their natural properties that help protect and nourish leather. When integrated into leather conditioner formulations, natural beeswax serves several import
Fibrenew International •

94 Over-the-top Ways to Destroy a Couch

Welcome to the couch destruction extravaganza!

Thankfully, Fibrenew can restore your couch to its former glory no matter how it has suffered (well, almost).
• Host a rowdy rock concert and let the mosh pit destroy the couch.

2. Hold a “Couch Destruction Derby” where participants race motorized couches and crash them into each other until they’re completely demolished.

3. Invite a professional demolition team to rig the couch with explosives and blow it up in a controlled setting.

4. Host a “
Fibrenew International •

Sustainable Business Trends in 2024 and Beyond

Sustainable Business Trends in 2024 and Beyond

If you know Fibrenew, you know our business model puts the Earth’s well-being front and center. Contributing to the circular economy, utilizing renewable energy sources, and reducing carbon emissions are all strategies we rep to avert the climate crisis for future generations.

The good news is that eco-friendliness and climate action continue to trend—so the path to a sustainable future is something that can be achieved once urgent action is colle
Fibrenew International •

Nail Polish Remover on Leather

Nail polish remover will indeed remove marks on leather upholstery, but it also removes the dyes that are supposed to be on the leather, leaving a bleached-out spot on your leather’s surface.

Fingernail polish also wears down the top coat on fully-finished leathers, leaving them more susceptible to damage. Let’s dive deeper into the dangers of nail polish remover on leather.

There are many other home remedies and wives’ tales about using home products on leather We also discourage the use of:
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